MOG Unveils Largest-Ever 6-in-1 Vision Experience Roadshow at IOI City Mall

Putrajaya, 8 July 2025 – MOG, Malaysia’s leading eye care brand, hosted its biggest-ever 6-in-1 Vision Experience Roadshow at IOI City Mall, running from 8 to 14 July 2025. The event saw an overwhelming response from families, professionals, and students eager to learn more about their vision health.

With a strong focus on education, prevention, and professional care, the week-long roadshow showcased MOG’s signature 6-in-1 Vision Experience—covering retinal health, intraocular pressure, astigmatism, eye muscle coordination, color vision, and more. All screenings were offered complimentary as part of the initiative and professionally conducted by certified optometrists, ensuring a comprehensive and quality eye care experience for every visitor.

To further elevate the roadshow, MOG also soft-launched its brand-new iCare4U Membership Program, designed to offer exclusive eye care benefits, personalized updates, and ongoing health rewards for loyal customers. Visitors had the chance to pre-enroll and get first-hand insights into the perks of being an iCare4U member.

Other key highlights of the roadshow included:

  • Professional eye care consultations provided on-site for early detection and eye health awareness.
  • Little Optom Experience – Malaysia’s first vision-themed kids’ zone where children got to role-play as optometrists, explore eye anatomy, and learn eye care tips through fun, interactive games.
  • Limited-time promotions, free gifts, and vouchers exclusively available during the roadshow.

“This is more than just a roadshow—it’s a movement to empower Malaysians to care for their eyes,” said Cammi Ng, Head of Brand & Digital Development of MOG. “We’re proud to bring professional eye care services into the heart of the community, while also introducing our new membership program that aligns with our long-term vision of personalized, preventive care.”

The roadshow drew thousands of visitors and marked a significant milestone in MOG’s ongoing mission to make comprehensive eye care accessible, engaging, and empowering for all.

About MOG Eyewear

As one of the largest optical retail chains in Malaysia, MOG houses numerous retail brands under its umbrella catering to different niches in our community. From 1996 to date, they have accumulated more than 220 international and exclusive brands in their portfolio of optical products covering different vision needs. With its retail network of 95 outlets spreading across Peninsular Malaysia, and a strong asset of an ever-growing MOG team of elites, MOG strives to continue accelerating and transforming the optical industry for the betterment of vision care to the community.

Book here at any MOG store whenever you’re ready for your next eye care moment.

– In Eye Care, We Care More –